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Smarter Product Visualization: How AI Background Cleanup Enhances Your 3D Customization Experience

Smarter Product Visualization: How AI Background Cleanup Enhances Your 3D Customization Experience

When customers customize products online, they want to see exactly how those products will look in their own space. That’s why uploading a background image — for example, their living room — makes product configurators so powerful. But there’s a challenge: real photos often have clutter, extra objects, or lighting inconsistencies that distract from the true product preview.

To solve this, we’ve integrated AI-powered background cleanup into our 3D product configurator. This innovation helps customers focus on the product without the distractions of a messy or imperfect room photo.

Why Background Cleanup Matters

When users upload their real room images, they often include:

  • Unwanted objects (furniture, toys, cables, etc.)
  • Background noise (blur, shadows, bad lighting)
  •  Visual clutter that takes attention away from the customized product

All of these issues can distort how a customized product actually looks, leading to confusion or hesitation before purchase.

With our new AI-driven cleanup, these distractions are intelligently removed or minimized, creating a cleaner, clearer background — so customers see your product in the best light.

Benefits for Customers

Clarity

See the customized product without distracting clutter.

Confidence

Trust how the product will truly fit into their space.

Speed

No need to manually edit or retake photos.

Realism

A cleaner background enhances 3D realism and accuracy.

Benefits for Sellers

Lower return rates

thanks to improved visualization and decision-making

Better brand perception

customers appreciate a smoother, more intelligent buying journey

More data

 AI-driven background cleanup can also help you understand user preferences more precisely

A Real-Life Example

Imagine a customer uploading a photo of their living room, which includes:

  • a coffee table stacked with books
  • a laundry basket
  • a child’s toy on the floor

Our AI background cleanup automatically removes these distractions, leaving a clean and clear backdrop. The customized 3D sofa they are previewing stands out beautifully, helping them visualize it better and finalize their order with confidence.

The Future of 3D Customization: AI + 3D = Smarter Shopping

We believe this is the next evolution of 3D product configurators — combining the power of real-time 3D with artificial intelligence to deliver hyper-personalized, clean, and true-to-life product previews.

Customers no longer have to worry about messy backgrounds or distractions — they can focus purely on creating and visualizing their dream products.